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PRO

Role of an Oifigeach Caidrimh Phoiblí – Public Relations Officer

Communications is one of the most important activities in the Association. The success of all units depends to some degree on the national and local image of the Association. Everyone in the GAA who has a role in their Club, no matter how small, has a part to play in effective communication. There is always a need for a proper flow of information in the Club so that everyone understands how the Club operates.

The main function of the Club PRO is to communicate with the general public on behalf of the Club, presenting a positive image of the Club and Cumann Lúthchleas Gael in the local community and beyond. Therefore, the PRO holds one of the most important officer positions in the Club.

Remember:

  • Public Relations is the practice of managing the flow of information between the Club and the public.
  • No longer is it good enough for a Club to do good work: people must be told about it!
  • The biggest mistake that a PRO can make is to assume that people know!

Main Duties

The main duties of the PRO are summarized as follows:

  • Work as part of a team along with the other Club Officers, team mentors and the various sub committees in the Club
  • Promote the Club to the local community and beyond using all available methods of communication
  • Provide team lists, match results and all relevant information to the County PRO on time
  • Keep records for historical purposes
  • Make sure the Club is well presented